Wednesday, October 17, 2007

At last! Superchannel is back to challenge the status quo in Canadian pay TV offerings! Since the two main offerers have already locked down all the good stuff from stateside it will be interesting to see what they have managed to bring us and whether it is any worse than the fare we are being fed from the other sources.

The sad reality is that there is almost no solid Canadian product left since the CRTC ruling in 1999 left the door open for increased American programing for Canadian channels in prime time. Even now it looks like the CRTC sold us out regarding the Alliance Atlantis sale of channels to Global, and the acquiring of CHUM by CTV, with the resulting carving up of markets leaving us in the biz with fewer places to sell our programs. The 2008 season is probably sold out all ready with American material, available at dumping prices to the new majors in Canada.

In attempting to market to the current powers earlier in the summer we received the news that no one could determine who was going to be the final say on approvals for development of new shows. Not exactly what you want to hear when you have mortgage payments to make! It is October and we are still waiting to hear who is finally in charge at Global and CTV program development, and what it is that they might be interested in. Hey folks, we gotta eat too!

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